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How this 28-year-old's pandemic cookie business became a celebrity favorite

Monday, July 12, 2021 10:00 AM | Anonymous

When Lara Adekoya started baking cookies at the start of the pandemic, she never anticipated that a year later, celebrities like Issa Rae, Jenna Dewan, Jennifer Love Hewitt, Melissa Benoist and Lena Waithe would be lining up to order from her Los Angeles business, Fleurs et Sel.

"What I'm doing is reaching beyond just the backyard," Adekoya, 28, told "Good Morning America." "It’s refreshing to have their support, because these are people that now know who I am, and they know that I make really great cookies."

Her Hollywood clientele isn’t just limited to celebrities either. The business owner has catered to Amazon Studios, A24, the Oprah Winfrey Network, HBO's "Insecure" set and, most recently, National Geographic. But even though Fleurs et Sel has quickly risen as a business that’s only a year old, its success is anything but a fluke -- Adekoya said she hustled to make a name for herself.

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